Jerry Brown Throws Down: Organic Cigarettes Might Not Be a Healthy Choice for You

Our California Attorney General Jerry Brown can’t abide you smokers out there thinkingorganic” cigarettes from American Spirit are better for you than other cigarettes. So he just cut a deal with the Santa Fe Natural Tobacco Company affacting how these ciggies will get marketed in California. Deets below.

Anyway, an appealing package, IMO:

The deets:

Brown Secures Agreement with American Spirit Cigarettes Maker over Misleading Marketing of Organic Tobacco Products

Los Angeles-Attorney General Edmund G. Brown Jr. today announced that his office has secured an agreement with Santa Fe Natural Tobacco Company, Inc., the manufacturer of American Spirit tobacco products, that requires the company to clearly disclose that its organic tobacco is “no safer or healthier” than other tobacco products.

Attorneys general from 32 other states and the District of Columbia signed onto today’s agreement.

Stamping an organic label on tobacco products is ultimately a distinction without a difference-organic or not, cigarettes are bad for your health,” Brown said. “Today’s settlement with Santa Fe Natural Tobacco Company ensures that all future advertisements make it clear that organic tobacco is no safer or healthier.”

Jerry Brown, automático para la gente:

More deets after the jump.

“Today’s agreement follows Brown’s contention that Santa Fe Natural Tobacco Company may have misled consumers in advertising its “organic” or “100% organic” Natural American Spirit cigarettes and roll-your-own tobacco and pouches, leading consumers to believe these products were less harmful than other tobacco products. There is currently no competent or reliable scientific evidence to support this conclusion.

Under the terms of the agreement, all advertisements will clearly and prominently feature the following warnings:

- For Natural American Spirit organic cigarettes: “Organic tobacco does NOT mean safer cigarettes.”
- For Natural American Spirit organic roll-your-own or pouch tobacco: “Organic tobacco does NOT mean safer tobacco.”

Santa Fe Natural Tobacco Company has 30 days to meet these requirements, and all tobacco retailers selling these products must be contacted and instructed to dispose of old advertisements that do not feature these disclosures.

Organic tobacco is certified under the U.S. Department of Agriculture’s National Organic Program. To receive organic certification, tobacco farmers have to follow a strict, labor-intensive growing regimen. Certified organic tobacco is grown without the use of pesticides and fertilizers prohibited under the program.

Thirty-two other attorneys general signed onto Brown’s agreement today from the following states: Arizona, Arkansas, Colorado, Connecticut, Delaware, Georgia, Hawaii, Idaho, Illinois, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Montana, Nebraska, Nevada, New Jersey, New Mexico, New York, North Carolina, Ohio, Oregon, Pennsylvania, Tennessee, South Dakota, Vermont, Washington, West Virginia and Wisconsin. Additionally, the attorney general of the District of Columbia signed onto the agreement.

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One Response to “Jerry Brown Throws Down: Organic Cigarettes Might Not Be a Healthy Choice for You”

  1. JohnL says:

    Where is the proof that organic cigarettes are not safer? Where is the scientific evidence? How can a cigarette that is pure tobacco leaf not be safer than a commercial one loaded with 150 chemicals with names you can’t even pronounce? Herbs and flavorings that have not been studied for safety? Smoking a fire retardant chemical is as safe as not smoking one?

    I would like to see the science in these ridiculous claims. Sure, any kind of smoke is going to irritate and damage lung tissue. But to claim pure leaves are no safer than chemical laden leaves is stupidity on display.