Saturday! Saturday! Saturday! It’s Rose Chung’s 25th Annual Miss Asian America Pageant

Word comes from photographer David Yu that the 25th Annual Miss Asian America Pageant is coming August 7th. It’s up at the monstrously large Palace of Fine Arts, so there are still tickets on sale.

Give me a W! That stands for Welcome to the Pageant:

Via David Yu

You want pageantry and color?

Via David Yu

As stated, Saturday, Saturday, Saturday.


“Founded by Rose Chung, the Miss Asian America Pageant has been the premier event in Asian American community for the past two decades and the longest running Asian American pageant in the United States. From our humble beginnings in 1985 with the Asian American Arts Festival, our event has expanded to an internationally recognized event with regional competitions nationwide.

The Face of Asian America
Today, the Miss Asian America Pageant continues its active participation in nationwide events. From our partnership with the American Legion, the nation’s largest veteran’s organization, to our participation in America’s largest Chinese New Year celebration held in San Francisco annually, the pageant continues its positive representation of the Asian American community.

The Heart of Asian America
Celebrating, Beauty, Elegance, and Culture, the Miss Asian America Pageant is proud to have contributed thousands to community causes and continues to be one of the largest scholarship providers for Asian American women nationwide.  Proceeds from the event have been donated to Asian Perinatal Advocates, a nationally recognized child abuse/domestic violence prevention program and most recently, all event merchandise sales have benefited the Stanford University Asian Liver Center in an effort to fight Hepatitis B in the Asian American community.

The Future of Asian America
The pageant has seen through almost 500 contestants in its program and is proud of its titleholders. Mona Lee Locke (Miss Asian America 1986) went on to a successful journalism career and became First Lady of the State of Washington. Gwendoline Yeo (Miss Asian America 1995) has starred in JAG, NYPD Blue, OC, and 24. Amrapali Ambegaokar(Miss Asian California 1999) is an accomplished Cirque du Soleil dancer. We pride ourselves in shaping the leaders of Asian America.

More deets after the jump

The World of Asian America
More so than ever, with the fast pace globalization of the international community, the Miss Asian America Pageant is proud to be at the forefront of international cooperation and friendship. In 1993, the Miss Asian America went abroad for our first ever global goodwill tour as part of the Goodwill Mission Variety Show in Shenzhen, China and since then, we have spread our friendship across the globe, most recently at the United Nations World Environment Day in 2005. Ambassador Matthew Lee of the Republic of China calls Miss Asian America, the bridge of American friendship to Asia.

About the Founder
Rose Chung is the President of the Miss Asian America Pageant. A former Miss Chinatown USA, Rose has expanded the pageant from a largely Bay Area based cultural event to the longest running and most successful Asian American pageant in the nation. In addition, Rose has served on numerous community organizations. She is currently President of the Miss Asian Global Pageant, the Board of Directors of Asian Perinatal Advocates and the San Francisco Coalition of Asian American Government Employees. Rose also serves on the Board of the California Chinese American Republican Association and and the Chinatown Neighborhood Center

The 25th Anniversary Miss Asian America Pageant will be held on August 7, 2010 at the Palace of Fine Arts Theatre in San Francisco. The pageant is produced entirely by volunteers, an amazing group of talented and skilled individuals, who have dedicated countless hours to ensure a memorable event.

Since its inception, the Miss Asian America Pageant has been more than a platform for the growth and inspiration of young Asian Amer…ican women. The Miss Asian America Pageant displays the rich ethnic diversity of our society and gives us a glimpse into the many different cultures that surrounds us today. It is also about building a strong community for Asian America. In the past, contestants have worked for nationwide and regional charitable organizations. As a contestant, you will not only shine, but you will also be a part of a team working together for our community. The Miss Asian America Pageant is dedicated to the promise of investing in our next generation.

The goal of the Miss Asian America Pageant is to showcase young Asian America women in a colorful production that will represent their culture, intelligence and talent. Miss Asian America has established a reputation for quality entertainment and integrity in judging. Individuals, including those without prior experience, are encouraged to apply and join the Miss Asian America Pageant family.

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