Bob Dylan at the Warfield – Novel Way of Ticket-Selling – Scalpers and TicketMaster Pwned?

Bluoz has the deets about all the commotion in the Mid-Market today due to Bob Dylan coming to the Warfield tonight.

“To do away with crazy surcharges and credit card fees and to avoid the threat of scalpers, the venue will only sell $60 general admission tickets the day of the show for cash only. Concertgoers can’t begin to line up until noon, doors open at 5:30 p.m., and the show goes on 8 p.m.,at which time everyone must enter. While having that much cash on hand could be an issue, along with the toll it’s bound to take on security, as one source told Pollstar, this is the event “people will be looking at” to see if the model can apply elsewhere.”

O.K. then. Let’s hope somebody can bring some water to the sweating masses

Via Auweia

See you there!

Goldenvoice presents

Bob Dylan and His Band

Date: Wed, Aug 25, 2010
Showtime: 8:00 PM
Days until show: Today!
Doors open: 5:30 PM
Ages: All Ages
On sale: Wed, Aug 25, 2010 05PM
Ticket Prices*: $60-Cash Only

Event Details: All tickets are general admission and will be available at The Warfield box office on the day of the show only.   No advance tickets will be available anywhere for this performance.  Admission to the show is $60 cash.  No credit cards or checks will be accepted.

The box office and the doors will open at 5:30 pm on August 25th with show time at 8 pm.  Ticketholders will enter the venue immediately at the time of purchase, one ticket per customer.  Line-ups will begin no earlier than noon on day of performance.

Goldenvoice Vice President of Booking, David Lefkowitz said, “Given the state of touring and how fees have escalated, it was a real breath of fresh air to do something very consumer oriented by eliminating all ticketing charges, its almost a throwback to another time. It’s been almost twenty years since Bob Dylan played The Warfield and in my opinion, he is an Artist that needs no big promotions or hoopla.  He comes, he plays, and it’s an incredible experience.”

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