OMG, Those SFO SuperShuttle Vans Soon to Have SmartDrive Safety Cameras – But What About Bauer Transportation?

Let me tell you about back in the day – back in the day, the worst drivers on the road were the nuts behind the steering wheels of those dark blue SuperShuttle airport vans. Well guess what – these vans are getting video cameras that will record unsafe driving practices and then report on drivers wirelessly.

Check it:

SmartDrive measures safety for fleet vehicle drivers by monitoring their driving habits as well as capturing accidents and erratic driver behaviors through video. This is done by installing cameras in the vehicles and reviewing events that are generated by the cameras. A SmartDrive camera includes two lenses—one facing the front of the vehicle and one facing the inside of the vehicle—that capture events generated by the camera’s g-force sensors. These events are professionally reviewed by SmartDrive and reports are created for the fleet managers.”

Best I can figure, these cameras are always on but the video gets recorded over if there’s no activation from the g-force sensors. But once some incident occurs, like a sudden stop or even an uncomfortable-for-the-passengers lane change, then the box will snitch on the driver. It’s like a black box on an airliner.

MUNI has something similar, in a way, but why don’t we have a “Measured Safety Program” for other bad drivers like San Francisco cabbies, or Toyota Prius and BMW owners?

Here’s a partial menu of snitching possibilities:

Now I’ll tell you, SuperShuttles don’t seem to menace the roads as much these days. The title of Worst Driven Shuttle now belongs to poorly-rated Bauer Limousine / Bauer Transportation / Bauer “Intelligent” Transportation.

The drivers at Bauer’s manage to sometimes scare even our hard-bitten taxi drivers, sometimes.

“Boy, I’m so Intelligent, I think I’ll lurch into this lane, all of a sudden, cause, like, time is money or something. “

Now I’m not sure why, but Bauer’s has a corporate cheerleader in “City” “Bright” Zennie62. Hey, maybe Zennie will start cheering for Bauer’s to install this SmartDrive stuff for all of Bauer’s vehicles, from the practical to the uber-cheezy:

City Brights are prominent local citizens and experts with a unique Bay Area perspective that is often enlightening, sometimes infuriating and always thought-provoking.”

Or maybe Bauer’s already has a similar system. All’s I know is that Bauer drivers seem to have issues, for what it’s worth.

Anyway, here are all the deets about SmartDrive. They should have things up and running by the end of 2011.

Tattle boxes for all!


(And what about our Federal employees – do the the Feds drive badly? Well, we’ll find out soon ‘nough…)

Anyway, hurray!

“SmartDrive to Equip SuperShuttle and Other Veolia Transportation Services with the Latest in High Tech Safety and Eco-Driving Systems – SmartDrive Safety and Eco-Driving system works to help improve driving performance – reducing collisions and saving fuel.

SAN DIEGO, June 1, 2011  — Executives from Veolia Transportation’s On-Demand Division, whose SuperShuttle, Compass and Golden Touch franchised brands provide consumer and specialized transport services, and SmartDrive Systems, a leader in fleet safety and operational efficiency, today announced Veolia’s purchase of SmartDrive safety and eco-driving technology for the division’s 1,631 vans and buses throughout the US.

SmartDrive uses video, audio and ECU-connected vehicle data sensors to detect and record risky driving maneuvers, such as sudden stops, hard cornering, aggressive acceleration, and excessive speed. After expert review and analysis, SmartDrive delivers recommendations so fleets can respond quickly to reduce risky driving and collisions.”

All the deets after the jump.

“The SmartDrive recorder system also enables drivers to instantly recognize fuel-wasting maneuvers with in-cab instant driver feedback, saving significant fuel and reducing carbon emissions. Because the SmartRecorder is connected to the vehicle engine computer, it’s possible to measure actual improvement in fuel savings rather than simply providing estimated savings.

Veolia Transportation’s On-Demand services are franchisee owned and operated, which includes SuperShuttle, the premier shared-ride airport transportation service in the United States; Compass Transportation, which provides commuter and tour bus services in the San Francisco Bay area; and Golden Touch Transportation, which provides shuttle services in the New York Metro area.

“At VTOD, we are committed to supporting our franchisees with the tools and technology they need to operate safely and profitably. Collectively, our brands provide mobility solutions to over 20 million passengers a year, and the first priority is getting those passengers to their destination safely and on time,” said Ken Hatch, Vice President of Safety for Veolia Transportation’s On-Demand Division.

Veolia Transportation’s On-Demand Division chose SmartDrive following a rigorous field test and evaluation of in-vehicle recording technology from multiple vendors. According to Hatch, “the SmartDrive solution stands alone in its ability to provide a clear view of individual and fleet driving risk, while also arming us with the tools to better manage fuel use and reduce our carbon footprint.”

Commenting on the agreement, SmartDrive President Jason Palmer said, “With our unmatched ability to identify the broadest range of risky driving behavior, SmartDrive can reduce a fleet’s collision frequency by over 60% in the first year. We provide fleets with actionable information that quickly helps their drivers improve performance, thus reducing incidents and collisions, and protecting drivers on the road.

“At the same time, we are helping our customers address the business risks associated with the escalating cost of fuel and commercial auto insurance. It is extremely gratifying that Veolia On-Demand has turned to SmartDrive to help its franchisees improve their businesses with a unique combination of safety and eco-driving technology,” said Palmer.

SuperShuttle, Compass and Golden Touch will start installations in July, and anticipate having their entire fleets equipped by the end of the year.

About Veolia Transportation On-Demand Division

The On-Demand division of Veolia Transportation manages those businesses that respond directly to consumer requests for transportation. This division includes SuperShuttle, Compass Transportation in San Francisco, which provides commuter shuttles and tour bus services, and Golden Touch Transportation, which provides many specialized transportation services in the New York area, including airline crew transfers.

Since pioneering the concept in 1983, SuperShuttle has become the premier shared-ride airport transportation service in the United States, providing door-to-door service for over 8 million passengers per year. Currently, SuperShuttle provides service to and from 33 airports and more than 50 cities and has approximately 1,200 distinctive blue and yellow vans on the road. For more information, please visit and

About SmartDrive Systems

SmartDrive delivers innovative solutions that make it easy for fleet managers to improve driver safety and reduce operating cost. SmartDrive records comprehensive video-based data from the road, then thoroughly reviews and scores critical events and recommends action for fleet managers to quickly respond and deliver sustainable savings – all through an easy-to-use managed service. The company has compiled the world’s largest storehouse – more than 34 million events – of real-time, risky-driving incidents. SmartDrive Systems is based in San Diego, CA, and employs over 375 people worldwide. For more information, please visit

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7 Responses to “OMG, Those SFO SuperShuttle Vans Soon to Have SmartDrive Safety Cameras – But What About Bauer Transportation?”

  1. Bill Johnson says:


    I just started a driving job where we have those smart drive cameras installed and I would very much like to learn what the four symbols on the face of the camera are. One looks like a green exclamation mark, one is a green diagonal arrow, another is a blue wave and the last is a green X. Any help would be greatly appreciated.


  2. Bob Smith says:

    Seconded for bill there. Those lights have been driving me nuts what do they mean?

  3. sfcitizen says:

    I just don’t know, sorry

  4. Anonymous says:

    Those cameras are watching your every job just purchased them for our busses…just becareful what you do and how you drive…all eyes on you..

  5. Lee says:

    Exclamation mark triggered event , check mark arrow is transmitting collected data , blue wave is wireless signal , and solid green x with circle in it just means its ready to record event when triggered . On camera part itself the green light means its powered up , if it goes amber it’s possible event recording action red is definately major event recording ! Hope this helps

  6. Tim says:

    Is it legal for the camera to record the audio? For instance you are having a private conversation with your friend about a personal matter. This has nothing to do with how wel you can drive.

  7. sfcitizen says:

    IDK. That’s a good question

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