Commercial Folk Art: The Fillmore’s National Dollar Store, Where Everything Costs “‘______’ Or Less”

Isn’t it beautiful?

All your favorite brands are here:

Click to expand

(And guess who owns the building in the background: Robert Redford / Sundance!)

Of course the National Dollar used to advertise Everything $1 or Less but there came a time when that wasn’t actually true, so City Attorney Dennis Herrera got after them.

So now the sign says “Everything ___ or Less.”

Hurray!

(Bonus: National Dollar Sidewalk Bling)

 

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