The people behind the 2012 GapFit campaign had all the tools to do a good job, but they ended up doing a bad job, IMO.
I’m talking about twisted torsos, thinned bodies in certain areas, embigged body parts in other areas, messed-up (blown out) colors, etc.
Is this how you run, you twist your entire body towards the camera?
Take a look for yourself.
Just saying.
Tags: 2012, bay area, california, clothing, disaster, gap, gapfit, Line, photo, photoshop, San Francisco
