Posts Tagged ‘1950s’

DMV’s New Black and Yellow License Plates Now Being Seen in the Wild – Not All That Old Timey-Looking

Tuesday, July 14th, 2015

As here:

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Frankly, I don’t see the appeal…

Havana 94118 – The Old-Time Car Collectors at the End of Turk Street – Not All That Fast and Not Furious At All

Monday, May 4th, 2015

I’d seen the collected cars, but not the car collector(s) themselves, until now:

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Here’s Why the 1960’s are Better Than the 1950’s or the 1970’s: DMV’s “California Legacy License Plate Program”

Monday, March 2nd, 2015

Here are the deets from last year about the “California Legacy License Plate Program.”

Well, now it’s 2015 and The People Have Spoken – only yellow-on-black, 1960’s-style retro-style license plates will be issued by the DMV, so sorry to you, fans of the 1950’s-style black-on-yellow and 1970’s-style yellow-on-blue plates. You’ll just have to bide your time.


Here are all the deets from your California Department of Motor Vehicles:

“Legislation introduced the California Legacy License Plate program offering vehicle owners the opportunity to purchase replicas of California license plates similar to those issued in the 1950s, 1960s, and 1970s. Only the 1960’s plate reached the required 7,500 orders before January 1, 2015, and will be the only one implemented. The 1950’s and 1970’s plates did not achieve the required 7,500 minimum orders. 

Legacy License plates can be ordered for any year model automobile, commercial vehicle, motorcycle, or trailer. The Legacy License Plate Program will not replace the current Year of Manufacture (YOM) license plate program.

The DMV is accepting pre-orders, for the 1960 Legacy plate, until the plates are ready to be manufactured. A pre-order form California Legacy License Plate Pre–Order Form (REG 17L) (PDF) is available for these plates. The completed form and $50 payment must be mailed to the address provided on the form. Payment can only be made by check, money order, or cashier’s check made payable to Department of Motor Vehicles. Pre–orders will NOT be processed at DMV Field offices or Auto Club offices.

California Legacy Plate Program Frequently Asked Questions (FAQs)

California Legacy Plate Pre–Order Form (REG 17L) (PDF)

PAYMENT: Check, Money Order, or Cashier’s Check ONLY.

Mail REG 17L WITH a $50 PAYMENT to:

Department of Motor Vehicles
Legacy License Plates
Customer Service/Operations Support, MS D405
PO Box 825393
Sacramento, CA 94232–5393


REFUNDS: Refunds for the 1950’s and 1970’s plate orders will be processed for refund in January and February 2015. Please allow 6 to 8 weeks for receipt. 

Changing your 1950’s or 1970’s plate order to a 1960’s plate requires a new application and new payment. California Legacy Plate Pre–Order Form (REG 17L) (PDF)

To cancel your 1960’s plate PRE–ORDER, mail an Application for Refund (ADM 399) to the address shown above. The refund request must clearly indicate that the refund is for a pre–ordered Legacy License plate and include the personalized configuration ordered, or state if a sequential plate was ordered. Please include your name, address and daytime telephone number in case we need to contact you.

NO REFUND will be issued after the program begins and your plate number reservation has been made.

35 Degrees: Acute Angles in Car Design, Then and Now, the 1950’s vs. Current Day, Old Dodge vs. New Prius

Thursday, January 29th, 2015

As seen near the end of Turk, which looks like Cuba sometimes what with all the 1950’s cars parked about:

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Which angle is your favorite?

Assignment Desk: Havana 94118 – The Locus of 1950’s Cars in San Francisco is 3047 Turk Street

Friday, June 27th, 2014

There are about a half-dozen classic cars parked around the end of Turk Street up above USF like all the time.

It’s a triple-beam lyrical dream for old car lovers:

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The above shot is recent, but here’s one from all the way back in aught-eight. See ‘em all?

Assignment Desk:

Who owns all these cars and why?

Mercedes Fights Back Against Audi Ave. (nee Powell St.): SL’s Take Over Fort Point Under the Golden Gate Bridge

Thursday, June 16th, 2011

You know what makes your Mercedes (and ergo, you) the best? Do you know what makes your MB better than competing products that are screwed together somewhat better (BMW, Audi, Porsche) or much better (Lexus, Infiniti)?

It’s heritage, baby. You can buy a street, sort of, but you can’t buy heritage.

Here’s a new photo of 1950’s bling bling and a press release to remind you of that fact:

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And guess what, your Department of Rec and Park is hawking cars now.

Check it:

Gull Wing Group and Mercedes-Benz USA Recreate Historical San Francisco Image for 50 Year Milestone
Anniversary Event Marked by 125 Scholarship Donations for Children to Attend SF Rec and Park’s Summer Camp

MONTVALE, N.J., June 16, 2011 — The Gull Wing Group reaches its golden anniversary and is marking the 50 year milestone with Mercedes-Benz USA by recreating one of the group’s most famous photos taken in 1961 at Fort Point Park overlooking the Golden Gate Bridge in San Francisco, California.

In honor of the Gull Wing Group’s milestone, Mercedes-Benz USA is donating 125 scholarships to provide children with the opportunity to participate in the  San Francisco Recreation and Park Department‘s unique summer educational programs designed to accentuate personal responsibility and initiative, and encourage children to pursue preservation in the future of America’s national parks.

“The Gull Wing vehicle represents Mercedes-Benz leadership in style, design and performance, and this anniversary allows us a moment to celebrate the history of that legacy created over fifty years ago,” said Steve Cannon, Vice President of Marketing, Mercedes-Benz USA. “As we look back, we also have to look to the future and that was our intention with the donation to provide San Francisco kids with the opportunity to attend summer camp through the Recreation and Parks Department program.”

Founded in San Francisco, California on June 16, 1961 The Gull Wing Group, led by Ernie Spitzer, was comprised of eighteen 300 SL Coupe owners.  Currently over 600 driving enthusiasts dedicated to sharing their knowledge and enjoyment of the 300 SL belong to the Group.  On June 10, 2011 – almost 50 years after an original photo was taken to mark the beginning of the Gull Wing Group’s existence – close to 100 members comprised of 24 Gull Wings and 14 Roadsters, are recreating the image by revisiting the very same spot in Fort Point Park, a National Historic Site run by the U.S. National Park Service.

It goes on, look after the jump for what Phil Ginsburg has to say…