Posts Tagged ‘eye on blogs’

“Sweet Melissa” Griffin to Star at District 8 Debate – See Hemenger, Mandelman, Prozan, Wiener on Sept 22

Friday, September 17th, 2010

It’s here, it’s finally upon us. The big SFYD District 8 Debate will go down on Wednesday, September 22nd at the LGBT Center, 1800 Market Street.

SMG hosting the big debate in D9, back in the day:

See you there!

All the deets.

September 22nd D8 Debate & Endorsement Meeting

On Wednesday, September 22nd, SFYD will host it’s 3rd candidate debate for the four candidates vying for the hotly contested District 8 Supervisor seat.  We are honored to be co-hosting this event with our good friends from the Alice B. Toklas Democratic Club, and the Harvey Milk Democratic Club, as well as the Eureka Valley/Castro Neighborhood Association. 

The  candidate debate will be moderated by Melissa Griffin, the San Francisco Examiner’s irreverent political reporter, and will be streamed live on VidSF with commentary by Beth Spotwood, of CBS5′s Eye on Blogs and SFGate’s Culture Blog, and San Francisco Bay Times columnist, Pollo Del Mar

Community members will have the opportunity to meet candidates and join a coalition of neighbors and political junkies for an in depth discussion on the city budget, key district issues and the future of our city. 

What:  District 8 Candidate Debate

Featuring:

Where: LGBT Center, 1800 Market Street – San Francisco, CA 94102 – Rainbow Room

When: Wednesday, September 22nd, 5:30 pm
Light appetizer and wine reception to begin at 5:30, debate to begin promptly at 6:15

PLEASE NOTE: We will hear from Board of Education candidates at this meeting, and SFYD members will vote on endorsements for ALL candidates at the conclusion of the debate.
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Ever more deets, after the jump

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New Fling Chocolate Bar Tastes Surprisingly Good. Plus, It Cures Eczema

Friday, April 3rd, 2009

Not too long ago Mars, Incorporated introduced a new “women’s candy bar” with an interesting, somewhat patronizing marketing campaign - read all about it here in a post from January 2009. But now that Fling’s available in stores, you can try it for yourself. And guess what, I’ve tried it myself, but I’ve got to be careful what I say because the United States Federal Trade Commission is working on new rules that would hold bloggers liable for the statements they make about products. Oh noes! This is no April Fools joke – it was written up on CBS5 Eye on Blogs, so it must be true.

Now it just so happens that a few weeks back, Mars, Inc. sent a dump truck full of Fling Bars over here and filled up three of my spare garbage cans (yes I put new liners in first) full of these Twix-like “chocolate fingers.” Wow. First of all, they’re surprisingly good – lightweight and a little pricey for what you get but very tasty. Second of all, these Fling bars cure the skin disease excema! Cleared it right up – it was all gone by April 1st, can you believe it?!?

Mmmmmm…..fingers. Nothing wrong with the hazelnut version. Dee-lish:

Click to expand.

So, leave no doubt, I endorse Fling chocolate bars because they taste great (as well they should since they’re six times smaller than a regular chocobar) and also because they cure excema.

I must say, this encounter with viral marketing worked out much better than last time, when those phonies at Butler, Shine & Stern up in Marin County pulled their fake giant Indiana Jones Lego ball routine. Now let’s all hope I don’t get sued by the FTC.

I’ll keep you all posted!

Advertisers in the US are bracing themselves for regulatory changes that they fear will curtail their efforts to tap into the fast-growing online social media phenomenon.

Revised guidelines on endorsements and testimonials by the Federal Trade Commission, now under review and expected to be adopted, would hold companies liable for untruthful statements made by bloggers and users of social networking sites who receive samples of their products.

 

The guidelines would also hold bloggers liable for the statements they make about products.

 

If a blogger received a free sample of skin lotion and then incorrectly claimed the product cured eczema, the FTC could sue the company for making false or unsubstantiated statements. The blogger could be sued for making false representations.

 

“This impacts every industry and almost every single brand in our economy, and that trickles down into social media,” said Anthony DiResta, an attorney representing several advertising associations.

 

Advertisers have significantly increased spending on social media and word-of-mouth campaigns, even during the recession. Through blogs and services such as Facebook and Twitter, companies are able to communicate more directly with consumers. Spending on social media marketing reached $1.35bn in 2007 and is expected to reach $3.7bn by 2011, according to the Word of Mouth Marketing Association.”