Posts Tagged ‘fashion’
Now when I say stylized I mean non-naturalistic, ala Soviet Realism or some old propaganda poster series.
But instead of selling The Revolution, Comrade, we’re selling shoes (and the Nike Lifestyle) to women.
Man, I can just see the crew coming up from Los Angeles* County, scouting out the locations, hiring the fitness models (not just models, fitness models, who don’t look very 415 at all), checking the weather forecast and then heading out all over the City, and then it’s clickety clickety at 11 frames per second on a full-frame SLR camera* (Canon or Nikon, one or the other) after telling the fitness bunnies to hop ever higher, and to pose this way and that way until it’s time for post, when some other crew picks out the “perfect shot” out of thousands and thousands and then we end up with this series of “aspirational” shots.
Who runs like this? Not anyone IRL
Who runs like this? Not anyone IRL
I can see Photoshop being pushed to its limits here, not that it’s bad or anything. The model on the right almost looks like a cartoon, almost like a female Jumpman
Does Nike really “run” SF? Mmmm… I’m thinking these shots are from some other photo shoot. Very stylized, nevertheless:
Who runs like this? Not anyone IRL
More of the same
N’sync! Did somebody have a clapper metronome to keep all the models in sync?
Don’t real people look straight ahead or down when they’re jogging? Yep, but not in the Nike Motherland, Comrade. We’re Looking Forward, Towards The Future!
Very SF, but not a real runner
Very SF, but not a real runner
And here we go again, in triangle formation, to fulfill some dude‘s vision
IDK, perhaps this aspirational fantasyland looks great Down South en LA or Up North in Oregon, but it looks a bit funny, stylized, over the top to somebody from the 415.
Why not use real women from San Francisco next time, Nike?
*One assumes. Prove me wrong!
San Francisco Viral Video: An Uptown Tenderloin Thief Patiently Waits to Steal a MacBook Air – Blonde vs. BrunetteMonday, April 7th, 2014
This one’s gone viral, this coffee shop video.
Watch the last part first and then watch the whole thing over again:
Note the thief’s ridiculous get-up. Is she really a blonde? Is that a wig under the beanie hat?
Note her dime store purse – see how she asks her original mark to watch it for her, you know, to establish a trusting environment?
And of what use is a MacBook without its expensive power cord?
But I’ll tell you, millions of people will end up seeing this video of the Tenderloin District of San Francisco, up there at Post and Taylor.
The victim feels that SF is “an amazing city otherwise.”
“UPDATE: If you have any more information about the girl in black and white, please reach out to the San Francisco Police Department at (415) 315-2400.
Case Number: 140281005
I am a freelance iOS developer. I live and work in San Francisco. A total tragedy happened to me yesterday. My virtual limbs (aka MacBook Air and iPhone) were stolen at a local coffee shop on Post st. and Taylor st. in SF Downtown area. Months worth of creative work I stored on my device will be lost forever, if I can’t catch this girl and get my computer back. Click here for new New Updates
PLEASE SHARE THIS POST AND HELP GET MY COMPUTER BACK!
Video found at : https://www.youtube.com/watch?v=UbrzOLh8Eb4
Location: Post & Taylor
Time of Crime: April 4, 4:35pm (The time in surveillance camera is 12 hours off)
At 3:20pm, This blonde thief comes into the coffee shop and eyes my computer.”
And now a word for the trolls:
“Thank u thank u. All my friends and good Samaritans out there who are helping me in my effort to get my computer back. Had a few people on YouTube and Reddit who claimed they know her. Yay!
The thief still remains at large. Any tips will be appreciated.
On the side note, too many trolls are flooding the posts with hateful comments and are distracting people from finding this thief. Most of those people are putting blame on me. Calling me stupid and deserving to have these expensive electronics stolen from me. I know I shouldn’t have left my computer unattended but I had false sense of security because I go to the same coffee shop every day and I know every single employee and regulars who were there when the crime happened. But how can a decent person defend an apparent thief who came in with one motive in mind, which was to steal someone’s computer. The thief sat there for an hour looking around to find her target and did not hesitate to take advantage of the opportune moment. This could happen to anyone the moment you drop your guard a little at a public place. I’m determined to find this thief for the principle of the matter and hope that no other coders/designers/any other techies around the Bay Area who love their computer more than anything fall victim to this bottom feeding scumbag bitch.
One more note, I got all my codes backed up unlike some trolls bashed me about. What I lost is some of my illustrations and most recent personal files.”
On It Goes
Here’s a Place for Your Smartphone, in a Special Pocket in Your Jeans – Presenting the Delta415 from Alphyn IndustriesThursday, June 21st, 2012
I don’t know, but here it is:
My dad had this kind of deal to take notes when he flew airplanes, in the pre-smartphone era:
All the deets:
“SAN FRANCISCO CLOTHING COMPANY REINVENTS THE ORIGINAL BLUE JEAN FOR YOUR SMARTPHONE: DELTA415
It’s Time to Change Your Pants: Alphyn Industries Launches the Delta415 Premium Jeans
(June – 2012) – Tech-fashion brand, Alphyn Industries has launched a new line of premium denim, which will revolutionize the way consumers interact with their smartphones. The Delta415 Premium Jeans are made of advanced materials designed to improve 21st century urban lifestyle. The stylishly intuitive smart jean is the latest product in the WEARCOM™ line. The WEARCOM™ technology gives the wearer the ability to use a smart device within the garment without physically holding it.
The patented Wearcom™ pocket (3 x 5 inch / 7.6 x 12.7cm) is made of durable polymer film to allow for complete interactivity with any touch screen device. A buttonhole above the genuine leather film edge opens into the front pocket for threading headphones/mic wire into right pant pocket. The zippered pocket cover provides a discrete look, secure and easy retrieval, and full usability of the smartphone while sitting down.
The Jeans are handmade in San Francisco, California, the heartland of Silicon Valley and the birthplace of blue jeans. They are made from 100% cotton denim and organic cotton pockets. The dedicated device pocket gives the wearer’s smartphone the safe functional home it deserves as the wearer navigates the urban stratosphere and makes things happen.
“We test and use the best materials because we know it is what our customers expect” said, Ben Raviv, CEO of Alphyn. Alphyn draws on the tradition of bringing military technologies to the public and redefining civilian culture.
Inspired by the fighter pilots’ G-suit, which has custom straps and pockets for a map clipboard and notes attached to their thigh during flight, Alphyn developed unique pocket configurations, which hold smart devices, and allows the wearer to interact with their device without the need to hold it. The goals are to make living safer, and to make everyday clothing stylish, protective, functional and user friendly, and merging advanced mobile gear with everyday clothing to accommodate our communication culture.
Industries is located in San Francisco, the birthplace of blue jeans and the silicone chip. Alphyn manufactures its clothes locally, reflecting the Bay Area’s culture of backyard Silicone Valley tech giants like Apple, Google, Zynga and eBay, combined with the rich fashion tradition of LEVIS, Dockers, GAP, and The North Face, who have reshaped classic American fashion.
Testing the best materials available, from space age silver coated, nylon cotton knits to denim woven on vintage looms; Alphyn uses the most advanced materials to produce its products. Alphyn bridges the gap between communication, safety, and fashion, and to offer its customers timeless design and style with avant-garde technologies and quality American craftsmanship.
We are Alphyn Industries, join the technological apparel revolution!
Engineered straight leg cut
Accommodates any touchscreen device (up to 3 x 5 inch) – iPhone 4, iPhone 3GS, iPod Touch, Droids and other devices.
Extended right belt loop with tactical black key ring
Made of coated 100% cotton indigo dyed denim.
Made in San Francisco, California.
Composition: 100% Cotton denim, organic cotton pockets and a polymer film.
Care Instructions: Wash inside out, cold cycle with like colors, do not bleach, tumble dry low.
DO NOT IRON OVER DEVICE POCKET
Sizes: 28, 30, 32, 34, 36, 38
Color: Indigo Blue
Purchase the jeans on our website: http://bit.ly/LBAUQ7
Icebreaker, That Upscale Merino Wool Designer Where Orlando Bloom Buys His Underwear, Opens in San FranciscoSaturday, November 26th, 2011
[UPDATE – Here’s the official spiel:
“Icebreaker makes Outdoor, Running, Cycling, Travel, Kids, Underwear and Lifestyle apparel from handpicked merino wool born in the Southern Alps of New Zealand. It’s non-itch, easy to wash, lightweight, versatile, easily packable and no-stink (because merino is naturally anti-mircrobrial, you can wear it for days ow weeks without a wash).
Sustainability has been part of Icebreaker’s ethos since the start. It has strict animal welfare and farm standards, and has a traceability program (called “Baacode”) that enables people to use a unique code sewn inside their garment to trace the fiber back to the sheep stations that grew it all the way through its supply chain.”
And OMG, it’s “Ramotaur” and “Nature Girl” on the streets of SF:
Click to expand
And one last thing:
“Ramotar will be appearing next weekend Friday, Saturday, Sunday, 12/2-12/4, 12pm-3pm, fliers in key SF locales, Union Square, Embarcadero, Ferry Building, etc. Also Friday and Saturday, 12/9-12/10, 12pm-3pm in the same locales.“
… sometimes along with his gf, model Miranda Kerr:
Well guess what, this was the week that Icebreaker opened its first “TouchLab” store in Northern California. It’s down at 170 Post in Union Square.
OMG, is that a wool chandelier?
All right, find out about the landlord, Grosvenor Americas, after the jump.
See you there!