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The Dos Equis Most Interesting Show in the World Tour 2009 is a Must See

Wednesday, October 21st, 2009

As promised, the free, “hella entertainingMost Interesting Show in the World rocked San Francisco’s SoMA district last night at The Mezzanine. Dos Equis picked up the tab and brought a truckload of smooth, refreshing  XX Ambar (Amber?) and XX Lager to hand out for free. Verily, it was “dope.” If this is how our corporate overlords want to spend their money during a recession, whom are we to argue?

See below to discover if this show is coming to your town next. If you’re in Houston, Texas, you can get your ticks now. Otherwise, you’ll have to figure things out on your own. (You had to go through ShowClix to get tickets in S.F.)

[UPDATE: Now you can get tickets for all shows by clicking on TOUR DATES here and then on "RSVP" for your town. Still a few ticks left in Fun Diego, I see...]

Sax-playing host Angelo Moore of Fishbone is the high-energy MC on the MISW ’09 tour:

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Click to expand

The crowd seemed to be in a good mood:

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It’s Melody Sweets!:

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Beatboxer Butterscotch accompanying what must be the world’s largest saxamophone – a purple bass:

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The Human Spring!:

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There were whips and crossbows in the house, but edged weapons were the order of the day:

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Mr. and Mrs. G have a Mr. and Mrs. Smith thing going on, apparently.

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Aiming a crossbow using a mirror to pop a balloon. Love hurts:

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The whole shebang was a benefit for the San Francisco Food Bank

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This was the line early on going up Jessie Street betwixt 5th and 6th Streets. But everybody got in so long as they had their printed-out ticket. The Mezz at Triple Four Jessie appears to be a well run nightclub, with an aware but mellow staff that enforces rules without any unneccesary vitriol. Hurray!

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Is it the Most Interesting Show in the World? Check it:

MISW 2009 TOUR SCHEDULE

 Oct. 20        San Francisco        Mezzanine
 Oct. 21        Los Angeles          Avalon
 Oct. 22        San Diego            4th and B
 Oct. 23        Scottsdale           Venue of Scottsdale
 Oct. 26        Denver               Cervantes Masterpiece Bllrm.
 Oct. 29        Houston              Warehouse Live!
 Oct. 30        San Antonio          Scout Bar
 Oct. 31        Dallas               Granada Theater
 Nov. 1         Austin               La Zona Rosa
 Nov. 2         Austin               La Zona Rosa
 Nov. 6         Chicago              Park West
 Nov. 10        Atlanta              Variety Playhouse
 Nov. 11        Charlotte            The Visulite Theater
 Nov. 12        Baltimore            Recher Theater
 Nov. 13        New York             Webster Hall
 Nov. 18        Tampa Bay            Skipper’s Smokehouse
 Nov. 19        Ft. Lauderdale       Revolution Live

FREE! – The “Most Interesting Show in the World” Comes to the Mezzanine on Tuesday, October 20th

Friday, October 16th, 2009

[UPDATE: The San Francisco show was a smash success.]

Here are some more details for the Most Interesting Show in the World coming  this Tuesday night. It’s being paid for by our corporate overlords at Dos Equis beer, but you still have to get your free ticket before they’re all gone.  

Mezzanine, 444 Jessie Street, San Francisco, CA 94103
Cost: $0.00/ticket Age Limit: 21+
 
Dos Equis and the Most interesting Man in the World are proud to present
THE MOST INTERESTING SHOW IN THE WORLD
Hosted by Angelo Moore of Fishbone!

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See you there!

Featuring a collection of incredible, mind-bending acts from around the globe including:

Burlesque Singer, Melody Sweets
The Dangerous Mr. and Mrs. G
World Famous Contortionist, Melanie Chi
The Human Slinky
The World’s Most Dangerous Comic, Mark Faje
The Human Beat-Box, Butterscotch

The Dos Equis “Most Interesting Show in the World” Comes to the Mezzanine Oct. 20th 2009

Monday, October 12th, 2009

[UPDATE: Uh oh, the show in San Francisco is now sold out - even though (or especially because) it's free, it's sold out. Sorry. Stay thirsty, my friends!]

[REUPDATE: The San Francsico show was a hit.]

Hey, you know what you ought to be doing next week on the evening of Tuesday, October 20? You ought to be going to the Mezzanine at Triple Four Jessie in the SoMA to see The Most Interesting Show in the World.

Why’s that? Because it’s an “Upscale, Offbeat Variety Show” inspired by the iconic and controversial “Most Interesting Man in the World” campaign for Dos Equis beer.

People, the price is right on this one – the only question is how much work it’s going to be for you to get in. The whole shebang will be run by this buzz-saw-wielding fellow, Jim Rose:

Jim Rose Circus

And you’ll get to see the versatile Melody Sweets - probably not as Tina Turner…

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via 3DGorillaBob

…nor as a luau dancer…

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…but you know Melody will most likely be more in a burlesque mode, if this article from Austinist last year is any indication.

How do you get tickets? I don’t know, but figuring that out will be something to work on this week, in’nt?

All the deets so far: 

Dos Equis’ Most Interesting Show in the World Returns With 16-City Nationwide Tour

Upscale, Offbeat Variety Show is Inspired by the Iconic ‘The Most Interesting Man in the World’ Campaign

Dos Equis today announced the return of “The Most Interesting Show in the World” tour (MISW), a one-of-a-kind, touring upscale, offbeat variety show inspired by the award-winning “The Most Interesting Man in the World” campaign.  This year’s MISW will once again feature a menagerie of multinational performers, including acrobats, beatboxers, burlesque performers, contortionists, crossbow marksmen and daredevils that will excite and delight audiences in 16 cities from coast to coast.

“We had great consumer response to the launch of the Most Interesting Show in the World last year and are focused on building upon that success to create an even more dynamic and unique brand experience,” said Paul Smailes, brand director for Dos Equis.  “We’re bringing together engaging new entertainers and previous fan favorites to thrill consumers and continue to reinforce Dos Equis as the champion of interesting.”

Angelo Moore, poet, spoken word performer, saxophonist and founding member of the influential punk rock band “Fishbone,” will serve as the show’s host and MC.

Beginning with San Francisco on Oct. 20, the MISW will travel from the West Coast to the East Coast and make 16 tour stops, including shows in Atlanta, Chicago, Dallas, Los Angeles and New York, enthralling audiences at upscale nightlife venues across the country with a unique blend of humor, seductiveness and visual entertainment.

New York-based Mirrorball is the experiential marketing agency in charge of the development and implementation of the multi-award winning MISW tour.

The show is written and produced by Randy Weiner and Weiner Entertainment Group.  Weiner is the creator of the “The Donkey Show,” a variety program that has toured New York, London, Madrid and Seoul, as well as the Las Vegas show “Beacher’s Madhouse.”

The MISW tour will be supported by online media and local in-market promotions.

 All MISW attendees must be 21 or over.

 For more information, please visit www.dosequis.com/mostinterestingshow.

 MISW 2009 TOUR SCHEDULE*

 Oct. 20        San Francisco        Mezzanine
 Oct. 21        Los Angeles          Avalon
 Oct. 22        San Diego            4th and B
 Oct. 23        Scottsdale           Venue of Scottsdale
 Oct. 26        Denver               Cervantes Masterpiece Ballroom
 Oct. 29        Houston              Warehouse Live!
 Oct. 30        San Antonio          Scout Bar
 Oct. 31        Dallas               Granada Theater
 Nov. 1         Austin               La Zona Rosa
 Nov. 2         Austin               La Zona Rosa
 Nov. 6         Chicago              Park West
 Nov. 10        Atlanta              Variety Playhouse
 Nov. 11        Charlotte            The Visulite Theater
 Nov. 12        Baltimore            Recher Theater
 Nov. 13        New York             Webster Hall
 Nov. 18        Tampa Bay            Skipper’s Smokehouse
 Nov. 19        Ft. Lauderdale       Revolution Live

About Heineken USA

Heineken USA Inc., the nation’s premier beer importer, is a subsidiary of Heineken International BV, which is the world’s most international brewer. Brands imported into the U.S. include: Heineken Lager, the world’s most international beer brand; Heineken Premium Light; Amstel Light, a leading imported light beer brand; Newcastle Brown Ale, the leading imported ale in the United States; and Buckler non-alcoholic brew.  Heineken USA is also the exclusive USA importer for the Tecate, Tecate Light, Dos Equis, Sol, Carta Blanca and Bohemia brands from FEMSA Cerveza of Mexico.  Please visit EnjoyHeinekenResponsibly.com.

See you there!