(Doin’ It Right is important, you know, for its own sake, right?)
This internship ad for “luxury magazine” San Francisco Magazine is straight outta 2011 or someplace. Check it:
“San Francisco Magazine Editorial and Web Internships (north beach / telegraph hill)
243 Vallejo St
San Francisco Magazine Editorial Internship
Location: San Francisco, CA (North Beach)
Duration of Position: 6 months (with a 3 month review), rolling basis
Work Schedule: Monday-Friday two weeks/month; Monday-Thursday two weeks/month (10am-5:30pm)
We’re looking for ambitious budding journalists to help produce our award–winning monthly regional magazine and website. This program gives interns a rare opportunity to be exposed to the full spectrum of journalism and magazine production through first-hand experience. Interns’ primary duties are fact-checking the magazine, researching, and reporting. Interns are also expected to pitch and write stories, with opportunities for taking on more responsibilities, depending on experience. Interns also participate in editorial and pitch meetings, work closely with editors, and often help report on feature packages. After the internship is completed, interns may have an opportunity to apply for our editorial fellowship, with a $1,000/month stipend and more challenging assignments. We’re currently seeking a website/blogging intern in addition to general editorial interns.
This internship is offered on a volunteer basis, or for college credit.”
Did you spot the issue, Gentle Reader?
Now keep in mind that this gig/these gigs are being advertised as “SanFranMag hiring!”
Now, compare that recent ad with this one:
Experience: We’re looking for interns who have some news writing experience (school newspapers count!) and are eager to tackle any story challenge (whether it be a source who isn’t returning your phone call or trying to find an interesting angle to general news story).
How To Apply: Please send your resume, clips, and cover letter to Mollie.McWilliams@sfweekly.comThe deadline for submitting is Dec. 31, and internships start mid January. Please note what sections you would like to write for.
*All interns will need to provide proof of school credit upon acceptance of an internship with SF Weekly.”
Do you see the difference?
I think you should.
Oh, what’s that, you’ve been doing things this way for years and it’s been working out?
Maybe so, but it won’t work out now. Sorry.
Oh, what’s that, your people won’t just up and sue you for peanuts?
But yes they will.