Here’s the sitch – Frisco locked itself into a 20-year deal with that fucking JCDecaux (JEE-SEE-DE-KOO, mon amie) company, so now we’re stuck with 100-something of these 17 foot tall kioskses
(Hey, that’s what you need more in your life, Gentle Reader – more booze, hurray! Catchphrase: Booze – it’s what’s for dinner.)
(Note now-useless and obsolete newspaper sidewalk sales feature. Also note that this sidewalk monster is labeled as “street furniture,” as if that’s a good thing. Also note cheesy gold-toned metal accents – tres chic, non?)
Of course we’ve been down this road before, Gentil Lecteur, but I wanted to attract your eyes to this – here’s how JCD markets SF’s public property:
“Advertising in San Francisco
Overview: In San Francisco, our 113 advertising kiosks cannot be missed. These elegant, 24-hour backlit, 17-foot kiosks tower over the city’s most populated streets, providing advertisers with oversized landmarks to showcase their messages. Our kiosks are the most striking outdoor media platforms to reach pedestrians and vehicular traffic in the Bay Area.
Each kiosk has two ad panels. The panels are divided into pre-set networks, each with equal exposure to top locations.
Kiosks are located throughout the heart of San Francisco’s high-density business, entertainment, and shopping districts including Union Square, the Financial District and Fisherman’s Wharf…”
So help me out here. If we have OVERSIZED LANDMARKS, you know, some “STREET FURNITURE” what TOWER OVER us, you know, what CANNOT BE MISSED so that some rich Euros straight outta, and I’m srsly, fucking Neuilly-sur-Seine, France can make some more Euros, then I ask you, “Is This A Good Thing?”
Just asking, Jean-Charles.