Posts Tagged ‘medallion’

Look at That S-Car Go! – New San Francisco Taxi Cabs Have Alpha-Numeric ID’s, Like “S-16,” For Instance

Friday, September 28th, 2012

Thusly:

Click to expand

One presumes this has something to do with the new part-time/temporary corporate medallions recently issued.

Heretofore, San Francisco taxis have made do with three or four digit numbers…

Internal SFMTA Emails Reveal a “Very Messy Situation” – Why They Want Ad Money From Taxi Drivers

Tuesday, August 23rd, 2011

Remember that whole deal about how taxi drivers were fighting the sainted SFMTA, the worst-run agency in town, over those 5% credit card fees and rear seat Passenger Information Monitors (PIMs) and electronic waybills and whatnot?

Well, some people at the SFMTA thinks that the SFMTA should get a piece of the ad revenue pie.

See? 

Read all about this from driver John Han at Taxi Town SF:

“The San Francisco Municipal Transportation Agency (MTA) may explore ways to get a share of taxi advertising revenues in the future.

Recently, the United Taxi Workers (UTW) filed a public information request, and obtained materials regarding the City’s regulation on 5% credit card fees, rear seat Passenger Information Monitors (PIMs), and electronic waybills.

Included in the material was a copy of an email sent by MTA Deputy Director of Taxi Services Christiane Hayashi dated March 25th, 2011, and addressed to Sonali Bose, the agency’s chief financial officer, and other recipients.

In that email, Hayashi responds to two questions being posed at her by Nathaniel Ford, who was the MTA chief at the time, and backed up by Sonali Bose, regarding the distribution of ad revenues generated by rear seat PIMs.

Bose’s first question to Hayashi was, “Who negotiated the 90%-10% split and under what authority?” Her second question was, “Why isn’t the MTA getting a portion of the ad revenue?”

The following is an excerpt from the email in which Hayashi answers Bose’s two questions…

“As to the question of ‘who negotiated the deal,’ I guess my response is that it’s not a deal so much as a regulation – while I did my due diligence and circulated a draft memo to the TAC, it comes from a place of regulatory authority, not negotiation. The SFMTA has no privity of contract with the equipment providers – Veriphone, Wireless Edge and CMT have contracts with the taxi companies.

Why 10% to the Driver Fund? Because, like the medallion sales program, I felt it important to be able to point to some benefit to drivers in order to make the very unpopular change go down more smoothly.

If he question is why not a share to the SFMTA, I guess my answer is that this is equipment that is owned by third party vendors and being installed at no cost in privately-owned vehicles driven by independent contractors. We come at it as a regulator, and the permit fees we receive are supposed to cover the cost of administrating our program. I think that I would have gotten tremendous resistance from both companies and equipment vendors if I tried to demand a slice of advertising revenues for the SFMTA as part of the price for a company to get a waiver from the regulator. It would be like granting a building permit on the condition that the Planning Department could have a share of the advertising revenues from the building.

Of course, as we have discussed previously, there may be a place for bringing taxi advertising generally into the SFMTA, but if we do it would have to be a cooperative situation with the companies, where we agree to bear the administrative burden and use our greater negotiating power to increase their revenues in exchange for a share. That is a distinct possibility that we can continue to explore. I think the companies would embrace it if we can improve their advertising yield and reduce their administrative costs. I think I mentioned to you that the good time to broach this would be when we propose uniform top lights for all taxis with uniform advertising space that we could manage on behalf of the companies. That is something we accomplish during the next fiscal year if that is the policy direction.

I hope I have explained a very messy situation. Let me know if you have further questions.”

A scanned version of the emails text (sometimes hard to read because it’s scanned) is available and can be viewed by CLICKING HERE

Well well.

A messy situation indeed.

Nat Ford Presides Over San Francisco’s First Taxi Medallion Sale – #354 Goes for Quarter-Mil

Wednesday, August 4th, 2010

Here’s what you need to know about San Francisco raising money through the sale of taxi medallions - it’s not going so hot so far.

In any event, the City’s first taxi medallion sale in recent San Francisco history was celebrated at City Hall today.

Nat Ford engages the crowd:

Handing over a $250,000 piece of aluminum:

Carl Macmurdo, President of the Medallion Holders Association, was on hand with his terrific suit. Keep up with his organization here.

On It Goes

San Francisco Taxi Drivers Rally at City Hall to Oppose Changes to Medallion System

Wednesday, April 22nd, 2009

San Francisco Supervisor Eric Mar addressed a crowd of about 100 or so cab drivers (if you include those who were circling City Hall in their taxis) yesterday. They were all there to oppose changes to the Proposition K method of distributing taxi medallions.

This issue is getting national attention, so read all about it. And listen about these matters as well, courtesy of this radio Forum from Michael Krasny.

Driver Yvonne from Brazil has been supporting three kids by driving in San Francisco the past 15 years. She doesn’t cotton to anyone changing the rules after such a long wait:

The Asian Law Caucus and United Taxicab Workers helped to organize this pre-hearing rally:

The famous letter signed by Mayor Gavin Newsom:

“Respect voters’ wishes on Prop K”

To Be Continued…