Posts Tagged ‘model’
Is somebody paying him to do this (the way this guy was)?
I don’t get it:
Or is he just another tourist in C-Town, all by himself, checking the scene, striking a pose, and buying knickknacks?
Depeche Mode: Miniskirted Urbanist Poses on Haight Street’s Brand-New Red Lane – The Glamour of TransitMonday, January 12th, 2015
By Vivian Ho:
Click to expand
Or minidress? IDK.
(And I might add that the photographer’s assistant with the screen isn’t actually doing anything except making the scene just a skosh darker. I mean, if you yourself aren’t casting a shadow, due to fog / clouds, then your screen isn’t really doing all that much neither. Time might have better spent looking out for bus or car drivers…)
[UPDATE: If you people on this shot actually got just straight-time minimum wage and you went over eight hours in one day, you should have been paid more, just saying…]
Now when I say stylized I mean non-naturalistic, ala Soviet Realism or some old propaganda poster series.
But instead of selling The Revolution, Comrade, we’re selling shoes (and the Nike Lifestyle) to women.
Man, I can just see the crew coming up from Los Angeles* County, scouting out the locations, hiring the fitness models (not just models, fitness models, who don’t look very 415 to me), checking the weather forecast and then heading out all over the City, and then it’s clickety clickety at 11 frames per second on a full-frame SLR camera* (a Canon or Nikon, one or the other) after telling the models to hop ever higher, and to pose this way and that way until it’s time for post-production, when some other crew picks out the “perfect shot” out of thousands and thousands and then we end up with this series of “aspirational” shots.
Who runs like this, everyone from head to toe in Nike Gear? Not anyone IRL
Does Nike really “run” SF? Mmmm… I’m thinking these shots are from some other shoot. Very stylized, nevertheless:
Who exercises in tandem like this? Not anyone IRL
More of the same
N’sync! Did somebody have a clapper metronome to keep all the models in sync?
And what’s this?
Don’t real people look straight ahead or down when they’re jogging? Yep, but not in the Nike Motherland, Comrade. We’re Looking Forward, Towards The Future!
Very SF, but I hope they didn’t have to shut down this block for Nike. (Assuming they did this right before the weekly street sweepers came by.)
Very SF, but not a good place for jogging
And here we go again, in triangle formation, to fulfill some dude‘s vision
IDK, perhaps this aspirational fantasyland looks great Down South en LA or Up North in Oregon, but it looks a bit funny, stylized, over the top to somebody from the 415.
Why not use real women 100% from San Francisco next time, Nike?
*One assumes. Just guessing here. Prove me wrong!
Painful Press Release of the Week: “SF-Made Amour Vert Stays Close To Home For Its First Retail Store” – $130 T-Shirts?Monday, June 30th, 2014
[UPDATE: Oh, what I meant to say was:
“Local womenswear brand Amour Vert is a favorite for its combination of California cool with French chic—all with a major eco-conscious stamp of sustainability.”
Here you go, here’s your new T, straight outta “up-and-coming” Hayes Valley:
You see, it’s made out of rayon. Check it.
Here’s your release:
“San Francisco-Made Amour Vert Stays Close To Home For Its First Retail Store
SAN FRANCISCO, June 20, 2014 /PRNewswire/ — Contemporary eco-fashion brand, Amour Vert is happy to announce the opening of its first retail store in its home city of San Francisco. With all garments made and designed within a 20 mile radius, the store is the latest addition to the up and coming Hayes Valley neighborhood.
Amour Vert’s retail space reflects their commitment to sustainability. The environmentally conscious store features ecological ingredients and co-founders, Christoph Frehsee and Linda Balti employed local contractors and local interior design stores to bring the eco-forward store to life. Bringing the environment indoors, a focal point of the store will be a living wall, which the brand is installing with the help of San Francisco native, model and philanthropist, Lily Kwong. The wall will serve as a nod to “green love” – the English translation of the brand’s French name.
About Amour Vert
Based on the principal that women shouldn’t have to sacrifice style for sustainability, Amour Vert proves that it is possible to be both fashionable and environmentally responsible. Using the highest quality organic and sustainable fabrics, Amour Vert, offers style and fashion as well as one of the softest t-shirts in the world. Taking its commitment to the environment seriously, the company developed its T(r)EE program, in partnership with American Forests®, planting a tree in America for every purchase of an Amour Vert t-shirt. Based in San Francisco, Amour Vert’s products are all hand made in California.”
I’ll tell you, I don’t know how our Austrian “neighbors” make fancy “eco-forward” rayon, but here’s how you make regular rayon. Enjoy:
- Cellulose: Production begins with processed cellulose
- Immersion: The cellulose is dissolved in caustic soda: (C6H10O5)n + nNaOH → (C6H9O4ONa)n + nH2O
- Pressing: The solution is then pressed between rollers to remove excess liquid
- White Crumb: The pressed sheets are crumbled or shredded to produce what is known as “white crumb”
- Aging: The “white crumb” is aged through exposure to oxygen
- Xanthation: The aged “white crumb” is mixed with carbon disulfide in a process known as Xanthation, the aged alkali cellulose crumbs are placed in vats and are allowed to react with carbon disulfide under controlled temperature (20 to 30 °C) to form cellulose xanthate: (C6H9O4ONa)n + nCS2 → (C6H9O4O-SC-SNa)n
- Yellow Crumb: Xanthation changes the chemical makeup of the cellulose mixture and the resulting product is now called “yellow crumb”
- Viscose: The “yellow crumb” is dissolved in a caustic solution to form viscose
- Ripening: The viscose is set to stand for a period of time, allowing it to ripen: (C6H9O4O-SC-SNa)n + nH2O → (C6H10O5)n + nCS2 + nNaOH
- Filtering: After ripening, the viscose is filtered to remove any undissolved particles
- Degassing: Any bubbles of air are pressed from the viscose in a degassing process
- Extruding: The viscose solution is extruded through a spinneret, which resembles a shower head with many small holes
- Acid Bath: As the viscose exits the spinneret, it lands in a bath of sulfuric acid, resulting in the formation of rayon filaments: (C6H9O4O-SC-SNa)n + ½nH2SO4 → (C6H10O5)n + nCS2 + ½nNa2SO4
Ah look, from Marin it’s a red Fisker Karma plug-in hybrid in red and in the background it’s a silver Tesla Model S electric car.
Don’t they look super similar?
Click to expand
“On 14 April 2008, Tesla Motors filed a lawsuit against Fisker Automotive, alleging that Henrik Fisker stole Tesla’s Model S hybrid technology and was using it to develop the Karma. Tesla’s suit claimed that the design work done for the Model S sedan by Fisker Coachbuild was substandard, and that Fisker Automotive diverted its best ideas to the Karma. On 4 November 2008 CNET News reported that Tesla Motors would discontinue its suit after an interim ruling in favor of Fisker et al. A news release on the Fisker Automotive website stated that Tesla was ordered to pay US$1,144,285 in costs.“
IDK, did MUNI chief Ed Reiskin condone this particular MUNI bus ad?
It sure looks that way!
Now the way to make this ad, leaving aside all the other Photoshop stuff, is to rotate the shot 90 degrees counterclockwise. See? I’m just saying that gravity doesn’t work this way IRL.
Click to expand
Remember Ed, you can’t spell obsequious without I-O-U my job, “strong” Mayor Ed Lee.
Hey Ed Reiskin! Is it a good idea to charge money for parking meters on Sundays? Oh it is? Oh great!
But oh, Ed Reiskin, Ed Lee has decided that he can’t tolerate the SFMTA charging money for parking meters on Sundays. Oh what’s that, you’ve all of a sudden changed your mind on this issue and now you don’t like Sunday parking meters?