Posts Tagged ‘pharrel’

How AT&T Beat Verizon During Super Bowl 50: AT&T Has a Better Musical Line-Up, a Better Venue, and It’s Not Violating our Advertising Laws

Thursday, February 4th, 2016

I can’t believe that the Verizon people paid millions for the right to look like a bunch of jackasses during Super Bowl 50’s Super Week in Frisco.

Verizon doesn’t know/respect SF advertising laws? Apparently. Now it wants money back from our local Host Committee, the same committee that has committed to pay us, the people of San Francisco, back money if things don’t work out with SB50?

So that’s STRIKE ONE. STRIKE TWO is that even though AT&T DIRECTV isn’t an OFFICIAL SPONSOR, it has a BETTER LINE UP than what you can see up at SUPER BOWL CITY. See below. (IDK how available tickets are for any of these events now. I heard a radio ad when I was down at Pier 70 the other day but not since, oh well.

And STRIKE THREE is that AT&T’s party is down at PIER 70, where it belongs. Hey, why couldn’t Verizon have its parties down in that area instead of making office workers go through metal detectors in the Financial multiple times a day? (And man, Pier 70, the whole complex is amazing – there’s a lot of character / history here. Oh a and a few leaks when it rains, but they’re working on it…)

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And of course, AT&T is working on making sure your phone works in the bay area over the next few days, no matter how many people are around you. But of course so is Verizon so it’s anybody’s guess who will win that race. I bet they’ll both do fine…

S0 BOO, Verizon. (Hey why not offer to pay SFGov all the money we’re out for your street party, Verizon? Write a fat check payable to “SF GENERAL FUND,” I’m srsly.

And YAY AT&T, why not?

Read all about it below: 

“Feb. 4-6 Event Overview:

DIRECTV will partner with Pepsi to bring fans an unforgettable weekend of music, technology and art around Super Bowl 50. Attendees will be treated to the ultimate experience at San Francisco’s Pier 70, when they host three nights of live concert performances featuring Dave Matthews Band, Pharrell and more.

The innovative and premium space will be designed specifically for never-before-seen fan engagement and features state-of-the-art sound systems, unique artistic designs and projection-mapped photo walls for an immersive social media experience. 

Artists performing each night include:

+ DIRECTV and Pepsi Super Thursday Night, February 4: Dave Matthews Band

+ Pepsi Friday Night Live, February 5: Pharrell Williams

+ DIRECTV Super Saturday Night Co-Hosted by Mark Cuban’s AXS TV, February 6: Red Hot Chili Peppers

Technology Overview:

DIRECTV COW at Pier 70: Sitting right outside the venue for the DIRECTV concert series, we have multiple antennas on the COW as well as two antennas inside the building that run with cables back to the COW. We can provide a tour and more details about network upgrades throughout the Bay Area and especially at Levi’s Stadium.

AT&T expanded its mobile Internet coverage: We invested more than $25 million so fans can post and share experiences on social media faster and easier than ever. This is part of our continuing investment to support growing demand for wireless devices and services… and, especially, to keep our customers connected from the moment they arrive for the big game.