The writer of this article seems to have learned about the crappy CODA company solely from one press conference put on by said crappy CODA company. Is that how journalists roll these days?
Off we go:
“The latest entrant in California’s increasingly crowded market for electric cars is a small, unassuming sedan that rolled off an assembly line in Benicia on Monday morning.”
YEAH, I’SPOSE. OF COURSE “UNASSUMING” IS CODE TELLING US THE CODA SEDAN IS A POS, WHICH IT IS. BUT “ASSEMBLY LINE?” SORRY, NO. IF YOU WANT TO CALL IT A “FINAL ASSEMBLY” LINE, WELL, THAT MIGHT BE O.K., BUT THE REAL ASSEMBLY LINE FOR THE CODA SEDAN IS IN CHINA. YOU SEE, ACTUAL ASSEMBLY LINES HAVE STUFF INSIDE OF THEM. YOU CAN’T CALL AN UNSKILLED WORKER FROM BENICIA PUTTING A CHINESE BATTERY INTO A CHINESE CAR “ASSEMBLY.” SORRY. MINUS ONE FOR THE SAN FRANCISCO CHRONICLE.
THIS AMPARTS BUILDING IN THE NORTH BAY IS EXACTLY WHAT AN ASSEMBLY LINE _DOESN’T_ LOOK LIKE:
The Coda sedan, the first car from a Southern California startup, seats five, can drive up to 125 miles on a charge and has taken two years longer to reach the market than its makers initially planned.
UH, THE EPA SAYS 88 MILES FOR THE RANGE. SORRY. MINUS TWO FOR THE SAN FRANCISCO CHRONICLE. WHAT JOURNALIST WOULD PREFER TO USE A MADE-UP, INFLATED RANGE NUMBER FROM A SACK OF SHIT EX GOLDMAN SACHS EXECUTIVE (WHO MADE HOW MANY HUNDREDS OF MILLIONS FROM BS INVESTMENTS SUCH AS WEBVAN AND SUCH?) OVER THE FRESH NEWS COMING OUT OF THE EPA?
Designed in Southern California, the Coda sedan is largely built in China, with final assembly taking place in Benicia.
NOW YOU’RE ON THE TROLLEY! FINALLY WE AGREE ON SOMETHING. EXCEPT THIS CAR WAS DESIGNED IN EUROPE ABOUT TWO DECADES AGO, AND IN CHINA MORE RECENTLY.
The engine comes from a company in Colorado.
THE “ENGINE?” UH, CODA SEDANS DON’T ACTUALLY HAVE ENGINES. THAT’S KIND OF THE POINT. IF YOU MEAN “MOTOR,” THEN SAY MOTOR. MINUS THREE FOR THE SAN FRANCISCO CHRONICLE.
“You can pretty much count on a good, honest 90 to 110 miles, depending on the way you drive,” O’Dell said.
GOOD? HONEST? THERE’S NOTHING GOOD OR HONEST ABOUT CODA.
“There’s nothing wrong with the car. It’s just that considering the cars in the market today, there’s nothing exciting about it.”
NO, IT’S A BIG POS. CHECK OUT THE COMMENTS HERE. PEOPLE ARE TRYING TO FIGURE OUT WHY ADVERTISED BATTERY CAPACITY WENT DOWN WITHOUT CODA MENTIONING ANYTHING ABOUT IT. PEOPLE ARE WONDERING WHY THE CODA SEDAN IS SO INEFFICIENT, SO POORLY DESIGNED.
It is, however, exciting to Benicia officials. Coda in 2010 reached a deal with a company called Amports, one of North America’s largest auto processors, to perform final assembly for the Coda sedan, and Amports already had a facility in Benicia. The city has easy access to the Port of Oakland, where the partially assembled Coda sedans are shipped from China.
HOW MANY PERSON-YEARS OF JOBS WILL CODA PAY FOR IN BENICIA? 100? 200?
The city, home to one of the Bay Area’s major oil refineries, has been trying to attract green businesses and jobs, said Mayor Elizabeth Patterson. Only 20 people work at the Amports facility now, she said, but that number could expand to 200 by the end of the year.
SURE. AND THE RANGE OF YOUR CODA SEDAN COULD EXPAND TO 200 MILES BY THE END OF THE YEAR. SURE. MAYBE. OH, BUT IRL, CODA WILL NEVER EMPLOY 200 PEOPLE IN BENICIA, CA. SORRY.
All right, that’s it for the Chronicle. Now, here’s a realistic assessment:
“As an unknown brand with an unproven car with a dull design, Coda faces more than its share of challenges in the emerging electric car marketplace. Unfortunately, the low and confusing numbers from the EPA don’t make life any easier for Coda, or for that matter, the entire growing field of EVs.”